Outset provides a robust customer research tool. But CogniStream goes further, using advanced emotional AI to conduct dynamic, human-like interviews, analysing emotional expressions from the tone of voice. It connects emotional signals to intent, uncovers hidden friction, and delivers decision-ready insights.
Outset relies on the legacy “think-out-loud” model
Static questions narrated by an AI bot
Participants need to “click-to-record”their responses
Far from a natural conversation
What Makes CogniStream Different from Outset AI?
Outset AI is tidy, but it’s not transformative. CogniStream empowers your team to act on insight with a structured output and recommendations relevant to your research objectives. It’s built for speed.
Empathetic AI That Reads Between the Lines
While Outset tracks survey data and interviews, CogniStream enhances customer insights with emotionally rich signals from tone-of-voice.
Better UX, Built for Action
CogniStream’s natural voice conversations replaces friction-heavy workflows. It adapts realtime. Researchers get what they need fast.
Actionable insights report
Exec-ready report with insights, quote bank, and emotional analysis. Ready to send to your leadership for a faster buy-in.
Feature Comparison
Conversational AI
Adaptive voice interviewer (not a bot)
Static question/ response format
Emotional Analysis
Emotional expression analysis from the voice listens for tone, hesitation, sentiment shifts
Not available
Setup & Onboarding
2-minute setup, guided flow
Upload your own discussion guide
UX & Workflow
Clean, modern, browser-based interface
Fragmented, survey-like UI
Exec-ready Report
Synthesizes answers into structured, decision-ready insights + emotional expression mapping
Generates summaries with themes and quotes + unstructured chat with Ai
Ideal For
Built for agile teams under pressure to act now, who want actionable insights
Designed for larger research teams with time to spare
Ready to See the Difference?
Make the switch this month and receive:
White-glove onboarding for your team
Save up to 30% when you switch from Outset
Ready to Turn Customer Emotions into Executive Clarity?